Multiple Zones india Pvt Ltd
Server, HP, IBM, Intel, AMD, Xeon, Workstation, Desktop, AMC/FMS contract for computers, Networking
MZI is an IT Infrastructure Enabler. It has the distinction of being the Largest Superstore for IT Products in India. The Company markets and services over 15000 IT products through distinctive and complementary direct marketing vehicles that include the online and offline catalog, a dedicated outbound sales force, a call center-based telesales force and an innovative E-Business solution. The products and Services that MZI markets stretch from Computers to Consumables, from networking equipment to Notebooks and from Installation and other services to Large Scale Networking and Software Solutions. The company focuses on Vertical market segments comprising primarily large and small businesses and other segments like Education, Government, Banks and Financial Institutes and Defense organizations. In short MZI is the one stop shop for IT products, solutions and services for the Businesses of India.
In addition to IT products and services, MZI is leveraging the investments made in technology and the E-Commerce solution by expanding into the business of Office Supplies and increase its reach beyond local boundaries.
IT products being technical in nature, MZI provides both pre sales consultative and post sales support to customers for the products that the customers procure from MZI. The services include post sales warranty support, for which MZI has back to back arrangements with principals, facility management services, Network design and implementation, product selection services, estimation and sizing of configuration required by customers for their applications and security and messaging set up and maintenance services.
Business Evolution and Strategy
MZI started operations in July 1997. The primary business of the company is to provide direct solutions on IT products and services to the Business market in India. The company is structure into four vertical streams, which are as follows.
1. IT products division focuses on the opportunity of providing IT products to its customers. For this purpose the company has a unique strategy involving a custom built proprietary catalog, a telesales channel built on a call center, competent trained account representatives who handle the customers technical needs and a unique robust e-Commerce solution integrated with its web site. The company comes out with regular issues of its industry standard catalog called The PC Zone. The catalogs are mailed to selected databases and trained sales staff addresses the sales enquiries generated from the catalog either through the telephone (telesales)
or by outbound sales. MZI sales staff is very well trained on different product technologies. To aid the sales staff with the ever increasing scope of product applications and technical knowledge, MZI has a unique internal system where in product specialists populate the system with all the product attributes that the product may have and this information is online available to all the sales staff while selling so that no mistakes are made in product information dissemination.
MZI has direct relationships with all the major branded IT product manufacturers like Hewlett Packard, IBM, Toshiba, Cisco, Nortel, 3 Com, Lucent etc. The company has its Head Office cum Registered office in New Delhi and operations in four more cities through Branch offices in Bangalore, Hyderabad, Chandigarh, Ludhiana and Mumbai.
Since its inception, the main objective of MZI has been to undertake Direct Marketing of a range of high technology products. These products include but are not limited to computer hardware, software, peripherals, memory, modules and other accessories.
2. IT services - To service the complex needs of its customers; MZI has developed a competent and qualified team of professionals.