The West Coast Weaving Establishment
Keywords : terry towels, bath robes, bath mats, aprons, bath gown, pot holder, durries, rugs, garments, duvet cover, zabuton cover, bolster cover, quilts
Description : THE WEST COAST WEAVING ESTABLISHMENT (WESCOTEX) set up in 1916, is located at Chovva, KANNUR - the heartland of looms and lores. Wescotex is 100 kms midway to Mangalore airport to the north and Calicut airport to the south. Late Mr.Potheri Kumaran, a pioneering visionary in the manufacturing of handloom fabrics, was the founder-proprietor of Wescotex.
About 90 years later, today, Wescotex has grown into a front-ranking manufacturer and exporter of exquisite hand-woven fabrics with clientele in several countries in America, Europe and Asia. The phenomenal growth of Wescotex is thanks to the inspiring leadership of the founder's son Mr. P.M. Lakshmanan and the teamwork of thousands of dedicated workers.
Wescotex started with a modest domestic market and by 1926 exporting got under way. The initial international markets were Ceylon (Sri Lanka), Burma, Malaya (Malaysia) and Singapore. In the 1960's, our products found entry into the European and Japanese markets. Ever since then, it has been a story of steady growth mapping across Germany, Canada, the USA, Japan, France, Spain, Denmark, Sweden, Norway, Malaysia, Austria, Hong Kong, the Philippines, Tailand, Indonesia, Australia , New Zealand and China. |
