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Description : Matsushita Electric Industrial Co., Ltd. (MEI) has adopted Panasonic as its unified corporate brand worldwide, backed by the new brand slogan “Panasonic ideas for life”.

The slogan “ideas for life” represents the commitment of all MEI employees, including those involved in R&D, manufacturing, marketing, and services, to provide products and services based on valuable ideas that can enrich people's lives and help advance society.

The ideas that Panasonic delivers include relevant ideas, practical ideas, amazing ideas, enriching ideas, joy-of-discovery ideas, innovative ideas, and fun ideas.

Through such relevant, innovative, and valuable ideas, Panasonic aims to continually enrich the quality of people's lives worldwide and contribute to the prosperity of society throughout the world.

Panasonic plans to directly communicate “ideas for life” to all of our customers and business partners worldwide.